Over the years, we have seen the use of the internet grow very fast, but 2020 has caused a drastic growth in our use of online services. With lots more of us online, it’s important to ensure that we have more safety measures in place to reduce the risks of online threats. One way that can be achieved is through Cloudflare, in today’s blog, we’re telling you the benefits of using Cloudflare.
So, what is Cloudflare?
Cloudflare offers a high level of protection against security threats online. Cloudflare essentially acts as a VPN, transferring visitors of your site to the nearest server to ensure that they have the best user experience possible. It is known as a CDN (Content Delivery Network). As well as offering security benefits, Cloudflare will help to reduce the loading time that your users experience. This can really help to keep your bounce rate low, as users don’t need to wait ages for your content to appear.
Cloudflare is not a hosting provider, instead, you are able to connect your website to Cloudflare. They will then request a copy of your website from your hosting provider, so that your website can be easily accessed via Cloudflare at all times.
What are the benefits of using Cloudflare?
Cloudflare is a free CDN, which is really handy if you just want to polish up the user experience on your website. By simply connecting to Cloudflare, your website will begin loading much faster. There are paid plans available, which will benefit your website further.
Cloudflare has great security. This means that if you suspect unusual or malicious activity on your website, Cloudflare can track this data and work out where it is coming from. Knowing where this activity is coming from means that you can easily work out if your website is at risk quickly and deal with it efficiently. Cloudflare currently offers free SSL, which is necessary for ensuring that sensitive data is transferred safely.
Optimised images and text files
If your website happens to go down, whether that be for maintenance purposes or a security issue, Cloudflare offers a backup solution. With a direct copy of your website being transferred to multiple servers, this means your website can still be visible and work properly even if the backend is down. This is really useful, as often when sites do go down, it can be hard to estimate when they will be back up and running again. With Cloudflare, you can still be making sales while solving a problem.
By using Cloudflare, you can ensure that your website is always visible to potential customers. The copy of your website means that people searching for your business can be directed to the nearest server, allowing for a positive user experience.